How the SPARK Profile
Predicts Real Chemistry

Every dating app in existence uses two main filters to decide who you meet: photos and proximity. You look attractive to someone, you live near them, you match. That's the entire algorithm. It's why the average app user spends 90 minutes a day swiping and goes on fewer than two dates a month.

The SPARK Profile works differently. Instead of asking "are you nearby and attractive," it asks five deeper questions about who you are as a partner — and uses your answers to find people who are actually compatible with you at the level where relationships succeed or fail.

The 5 SPARK Dimensions Explained

S — Social Energy Style

How you recharge, how much alone time you need, and what "a great weekend" means to you. Mismatched social energy is one of the most common sources of relationship friction — one partner always wanting more connection, the other needing more space. The SPARK Profile identifies where you genuinely land on this spectrum, not just how you present yourself.

P — Partnership Values

What you actually need from a partner day-to-day. Shared ambition. Financial compatibility. The question of children. How decisions get made. These are the values-level questions that apps never ask because they're not photogenic. But they're the questions that determine whether two people can actually build a life together.

A — Attachment Patterns

How you give and receive closeness — and how you behave when closeness feels threatened. Attachment theory is one of the most robustly researched areas of relationship psychology. Your attachment style shapes almost everything about how you show up in a relationship: how you fight, how you repair, how much reassurance you need. Knowing yours — and your match's — changes everything.

R — Relationship Vision

Where you see yourself going, and on what timeline. Someone who wants marriage within two years and someone who isn't sure they want to get married will have a fundamentally different experience of the same relationship. The SPARK Profile surfaces this early — before you've invested six months finding out the hard way.

K — Key Love Language

How you express love and how you feel it most clearly. Acts of service, words of affirmation, physical touch, quality time, gifts — most people lead strongly with one or two. When your love languages align with your partner's, love lands. When they don't, both people often feel unloved despite genuine effort. The SPARK Profile identifies your dominant expressions so you can find someone who will actually feel loved by you — and vice versa.

Why This Beats the Apps

Dating apps optimize for engagement — which means showing you an endless stream of people, most of whom you'll never meet. The business model depends on you not finding a match too quickly. The SPARK Profile optimizes for something different: getting you in the same room as people you could genuinely build something with.

At our events at Cabinboys Brewpub, every person in that room has been placed there using SPARK compatibility data. The result is that the conversations feel different — more real, less performative. Because you're not starting from zero. The groundwork has been laid.