Here's a prediction about you, if you're a single in Tulsa reading this in early January: you've either already re-downloaded a dating app in the last two weeks, or you've thought about it. Maybe you told yourself this year would be different. New year, fresh start. This time you'd actually go on the dates instead of just matching.
We're not going to tell you the apps are worthless. They're not. But we are going to make a case that January 2026 is the right time to try something that has a meaningfully better track record — and that the timing is not a coincidence.
"Every January, millions of people pick up the same tool that already didn't work and expect different results. 2026 is a good year to try a different tool."
Why the January App Surge Almost Always Fails
Dating apps see their biggest surge in new and returning users every January. App stores consistently show spikes in downloads the first week of the year. The problem: so does everyone else. The January dating pool is enormous — but it's also full of people who are half-committed, newly resolved, and still figuring out what they actually want. The signal-to-noise ratio goes down even as the volume goes up.
By February, most of those re-downloads are dormant again. The cycle repeats. And another year goes by.
A Different Approach for 2026
Instead of adding to the January app surge, consider using January to do two things differently:
- Take the SPARK Profile. Know your compatibility type before you meet anyone. Understanding your attachment style, partnership values, and relationship vision will change every conversation you have in 2026 — on apps, at events, anywhere. It's free and takes five minutes at beyondthesparks.com.
- Get on the Beyond The Sparks waitlist. We're opening registration for our first Cabinboys Brewpub events this February. Everyone on the list before launch gets first access. These events are small and intentional — not the chaotic, impersonal speed dating format most people have experienced. Everyone leaves with at least one match.
We're Launching in February 2026
This is the announcement: Beyond The Sparks will host its first live events at Cabinboys Brewpub in Tulsa in February 2026. Registration opens this month for people on our early-access list.
We've spent the last several months building the SPARK Profile matching system and thinking carefully about every detail of the event format. The goal was to create an evening where connection feels inevitable rather than awkward — where the compatibility work happens before you walk in, so the time at Cabinboys is spent actually connecting, not figuring out if there's anything there.
If that sounds like what you've been looking for, January is the right time to take the quiz and get on the list.
January 2026 FAQs
Ready to Find Your Match in Tulsa?
Take the free SPARK Profile quiz and join us at Cabinboys Brewpub. Everyone leaves with at least one match.
Start Your Free SPARK Profile →